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5 senses
Advantage of trade fairs
advising from the exhibitor
Before the show
During the show
effective marketing instrument 
Exhibitions are best suited for
expectations towards the organiser
face-to-face communication
feedback on the spot
Follow-up
Functions of modern trade fairs
internet at the fair
meeting clients
most direct marketing
Multifunctionality
practical hints for exhibitors
Practical hints for exhibitors
strength of trade fairs
Trade fairs ranking
Visitors benefits
Visitors objectives

The major objective of research - started on initiative of and conducted by CENTREX Union itself - was to try to arrive at relevant and important conclusions drawn from wide ranging research by asking visitors - the ultimate customers of the exhibition industry. The first of its kind in Central East Europe - and the first multinational exhibition industry survey - considering today's economic and social aspects of the region it was focused to obtain the opinions, the perceptions, appraisals and visions of the visitors of fairs and exhibitions - impersonating the real market demands in real-time environment.

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Common Statement

RECOMMENDATION

BEST PRACTICE

MODEL OF EPIDEMIOLOGIC SURVEY

CENTREX Union and its members keep continuous learning and improving knowledge at every area of life and business as very important. Education of young generation and participants of (our) trade fair business, the exhibitions is a continuous need and demand.

We organise different programmes/actions targeting our (would be) partners, mostly pioneering: in multinational visitor surveys, or Euro-regional competition for university students on their vision of trade fairs, or the exhibition forums dedicated to unique and hot topics, or training for exhibitors, SMEs and companies willing to internationalize - and exhibition organisers.

CENTREX also has an Exhibition Knowledge Center/Library at our website which contains a wide ranging collection of exhibition knowledge materials so even with those we try contribute to improve the awareness, knowledge of our partners and to make our visitors satisfied.

If you have any question or inquiry please contact us through any of our availability.